Connect directly with 2,200+ global suppliers and experience cutting-edge food technology across 330,000 square meters of state-of-the-art exhibition space.
Founded in 1997, Bakery China Exhibition is operated by Bakery China Exhibitions Co., Ltd. in partnership with the China Association of Bakery & Confectionery Industry (CABCI). As the Asia-Pacific region's leading professional ecosystem, we serve the entire value chain—from raw ingredients and advanced processing machinery to smart packaging, retail solutions, and professional distribution networks.
Our platform acts as the primary trade gateway for international and domestic brands entering or expanding in the rapidly growing Asian food markets. By hosting multi-hall exhibitions at the prestigious National Exhibition and Convention Center (NECC) in Shanghai, we bring together global decision-makers, professional bakers, and R&D innovators to share the latest thinking on manufacturing, distribution, and product development.
Senior Industry Analyst & Curator
"As an industry veteran with over a decade of experience tracking global food technology, I have watched the Bakery China Exhibition grow into the ultimate gateway for the Asia-Pacific market. My mission is to help professional buyers and manufacturers navigate this massive ecosystem, ensuring they connect with the precise technologies and ingredients needed to scale their operations efficiently."
August 27-29, 2026 · Jakarta International Expo (JIExpo), Jakarta, Indonesia
Expanding directly into Southeast Asia's largest and fastest-growing bakery market, Bakery ASEAN 2026 is co-located with We Pack Indonesia. This strategic trade platform targets over 500 exhibitors, 20,000㎡ of show space, and 50,000+ professional visits. Capitalize on Indonesia's booming baked goods retail market, which reached 58.3 trillion IDR in 2023 and is projected to grow at an 8% CAGR through 2028.
Evaluate advanced industrial baking equipment to automate your production lines, reduce labor costs, and ensure consistent product quality.
Connect directly with global ingredient manufacturers to secure high-quality raw materials, specialty flours, and innovative additives.
Stay ahead of the curve by exploring the latest home baking trends, clean-label demands, and functional food innovations.
Leverage our dedicated regional platforms like Bakery ASEAN 2026 to establish a strong foothold in high-growth Southeast Asian territories.
Integrate advanced cold chain logistics and smart packaging solutions to extend shelf life and minimize transit waste.
Participate in structured matchmaking sessions designed to pair high-volume buyers directly with verified, reliable manufacturers.
Secure your professional entry pass in under two minutes through our streamlined digital portal.
What the user sees: A simple, secure registration form with instant email confirmation.
Explore interactive booth layouts, schedule educational summits, and pre-book B2B matchmaking sessions.
What the user sees: A personalized dashboard featuring floor plans and event schedules.
Meet face-to-face with global suppliers, witness live machinery demonstrations, and finalize procurement deals.
What the user sees: High-energy exhibition halls filled with live demos and tasting sessions.
Streamline high-volume manufacturing with automated machinery, smart ovens, and high-speed packaging lines.
Elevate your craft with premium specialty ingredients, organic sourdough cultures, and traditional stone-deck ovens.
Discover turnkey solutions, smart display cases, and centralized kitchen equipment for multi-location bakery chains.
Implement eco-friendly, high-barrier packaging materials to extend product shelf life and enhance brand appeal on retail shelves.
Navigate complex import-export regulations and establish reliable distribution channels with verified international trade partners.
Capitalize on the DIY baking boom with retail-ready premixes, household appliances, and interactive baking education platforms.
Over 400,000 professional visits recorded across our flagship events, demonstrating unmatched industry reach.
More than 2,200 world-class exhibitors showcasing cutting-edge solutions and ingredients annually.
330,000 square meters of state-of-the-art exhibition space at NECC Shanghai, making it the largest show of its kind.
100+ industry-leading conferences, summits, and live chef competitions held per edition.
"Attending the Bakery China Summit completely transformed our sourcing strategy. We connected with three key ingredient manufacturers who helped us reduce our production costs by 15% while maintaining our signature artisan quality."
— Senior R&D Director, Global Confectionery Brand
| Feature / Metric | Bakery China Exhibition | Regional Trade Shows | Generic Food Expos |
|---|---|---|---|
| Exhibition Scale | 330,000 sqm | Under 50,000 sqm | Under 100,000 sqm |
| Industry Focus | 100% Dedicated Bakery & Confectionery | General Food & Beverage | Broad Agriculture & Food |
| Global Reach | 2,200+ Exhibitors from 30+ Countries | Localized Suppliers Only | Limited International Presence |
| Educational Value | 100+ Live Demos & Summits | Few Technical Seminars | Basic Panel Discussions |
| Matchmaking | AI-Powered B2B Matchmaking | Manual Networking | No Structured Matchmaking |
1997
Founded & serving the industry for nearly three decades.
330,000㎡
Total exhibition space at NECC Shanghai.
2,200+
Leading global exhibitors and brands.
400,000+
Professional visits expected across the ecosystem.
Supported by Leading Industry Associations
The Bakery China Exhibition is the Asia-Pacific region's premier trade event dedicated entirely to the baking, confectionery, and food technology industries. Founded in 1997, this massive event serves as the primary gateway for international and domestic brands looking to expand their footprint in the Chinese and broader Asian markets. It brings together ingredient manufacturers, equipment suppliers, packaging vendors, and professional bakers under one roof. Attendees include chain bakery operators, hotel and restaurant buyers, distributors, and R&D professionals seeking the latest innovations. If you are looking to scale your food business, discover cutting-edge technology, or build high-value B2B partnerships, this exhibition is an absolute must-attend event.
Completing the visitor registration process is simple, fast, and can be done entirely online through our official portal. To begin, you will need to navigate to our registration page and fill out your professional contact details and business profile. Once submitted, our system will process your application and send a confirmation email containing your unique digital entry badge. We highly recommend pre-registering well in advance of the show dates to secure free entry and avoid long queues at the venue. On the day of the event, simply present your digital badge at the entrance of the National Exhibition and Convention Center (NECC) in Shanghai to receive your physical pass.
The exhibition features an incredibly diverse range of advanced industrial baking equipment designed to optimize production efficiency and product consistency. Visitors can explore state-of-the-art automated mixing systems, high-capacity tunnel ovens, precision dough dividers, and automated packaging lines. Leading global machinery manufacturers demonstrate their latest smart technologies, including IoT-enabled ovens and robotic handling systems. These solutions are tailored for operations of all sizes, from medium-sized craft bakeries to massive industrial manufacturing plants. By witnessing these live demonstrations, you can easily evaluate which machinery best fits your current workflow and future expansion plans.
Yes, education and industry insights are core pillars of our event, highlighted by the prestigious Bakery China Summit. This multi-day conference program features keynote presentations from global industry leaders, retail innovators, and market analysts. Attendees can gain deep insights into consumer behavior shifts, emerging ingredient technologies, and sustainable packaging trends. In addition to the summit, the show hosts over 100 live demonstrations, technical forums, and world-class chef competitions. These sessions provide invaluable opportunities to learn directly from master bakers and industry pioneers who are shaping the future of food.
We place a strong emphasis on supporting artisan bread innovations by dedicating specialized zones to craft baking techniques and premium ingredients. Visitors can discover high-quality specialty flours, organic sourdough cultures, and traditional stone-deck ovens that help elevate the quality of craft baking. Renowned master bakers from around the world host live workshops demonstrating advanced fermentation techniques and artistic bread shaping. These interactive sessions are designed to inspire local bakers to blend traditional craftsmanship with modern efficiency. Whether you run a boutique neighborhood bakery or develop premium product lines for a major chain, you will find the tools and inspiration you need here.
The highly anticipated Bakery ASEAN 2026 is scheduled to take place from August 27 to 29 at the Jakarta International Expo (JIExpo) in Jakarta, Indonesia. This strategic initiative is designed to connect global suppliers directly with the rapidly expanding Southeast Asian bakery market. Co-located with We Pack Indonesia, the event will feature over 500 exhibitors and is expected to attract more than 50,000 professional visits. Indonesia represents one of the region's fastest-growing baked goods markets, making this the perfect platform for business expansion. Visitors can register online today to secure their access to this landmark regional trade show.
Join over 400,000 industry professionals and secure your gateway to the future of baking technology today.
Bakery China 2027 Registration
Secure your free professional entry pass today